Duval Mercantile is a pop-up (temporary) shop that will run during November and December 2018. The concept stems from wanting to give Jacksonville makers a brick and mortar space to showcase and sell their goods. The shop will serve up all things Duval, including things to wear, assorted gourmet sundries, prepackaged bites, fresh floral bouquets and many other goods in a stylish, yet laid back environment.

Through the vision and execution of Wolf & Cub proprietors Varick and Emily Rosete, this shop will be a fun and interesting stop on anyone’s trip through Downtown JAX during the busy holiday season. They will oversee and handle all branding, merchandising, staffing and vendors to create a unique experience for all. The couple is passionate about helping build the culture of the neighborhood by offering cool retail concepts.